This is a guest blog post by Rishabh Gupta, Partner Marketing Manager, Whatfix.

We’re excited to share that Citrix is now a strategic partner of Whatfix, a global market leader in digital adoption platforms (DAP). Whatfix offers a best-in-class desktop solution — Whatfix for Desktop — that can be streamed on remote applications deployed on Citrix.

This integration gives users an in-app, personalized, and guided experience that enhances user productivity and can lead to improved business outcomes. The partnership benefits Citrix customers by helping to accelerate user adoption and helping organizations realize the full potential of their remote apps that are accessible via Citrix.

Citrix’s digital workspace technology provides users with quick and easy access to the applications they need to do their best work, anywhere, anytime. But to realize maximum ROI, these apps require user adoption.

That’s where Whatfix can play an indispensable role.

Whatfix’s digital adoption platform can provide contextual, real time, and in-app guidance across all the remote apps users access via Citrix, empowering them to learn as they work. This can help organizations to reduce support and training costs, increase user productivity, ensure data compliance, enable effective change management and influence business value outcomes like revenue win rate, cost reduction, risk compliance, and more.

“Our strategic partnership with Citrix enables Whatfix to embed into Citrix virtual apps, reducing friction for the end user, who does not have to install anything to use Whatfix guidance for virtual apps, resulting in enhanced performance and ROI,” said Vispi Daver, Chief Revenue Officer at Whatfix. “We look forward to assisting our customers in achieving maximum adoption and productivity.”

Organizations using Citrix can achieve a competitive advantage by using Whatfix to get the most out of their remote apps. The Whatfix for Desktop solution can run on an organization’s existing Citrix infrastructure and layers seamlessly on top of desktop applications. It provides 24×7 in-app support, makes the user experience more intuitive than ever, and helps organizations get maximum ROI on their remote apps.

To learn more about how Whatfix and Citrix can help your organization maximize the ROI of its technology investments and achieve its digital transformation goals, check out Whatfix on the Citrix Ready Marketplace or reach out to us at isvteam@whatfix.com or citrixready@citrix.com.

About Whatfix

Whatfix empowers anyone, anywhere to have scalable success with the technology they use every day, achieving greater knowledge, expanding capability, and unlocking productivity for themselves and their organizations. Whatfix’s Digital Adoption Platform (DAP) integrates seamlessly with applications to enable users, providing in-context information and guidance to immediately increase individual capability and collectively amplify productivity. The organization has six offices globally in the U.S., India, UK, Germany, and Australia, and works with Fortune 500 companies around the world. For more information, visit the Whatfix website.