As we continue to support our customers during this pandemic, there’s one thing we hear over and over again. The to-do list we had at the beginning of the year looks nothing like our to-do list today. With limited resources, we need help! Here’s some good news. Whether you need modernized technology, discounted licensing to scale users, or professional services, Citrix Workspace solutions are here to address your greatest needs.

Extending your short-term business continuity plan into a long-term strategy

Citrix Workspace solutions, including our Citrix Virtual Apps and Desktops solution, have long been an integral part of many organization’s plans around business continuity. As the rapid changes fell upon us early in 2020, many customers had to quickly expand their Citrix solutions to address the demands of remote work. We recognize that many organizations are now turning those short-term fixes into a long-term strategy, whether that includes expanding existing on-prem solutions or transitioning to cloud services that bring greater flexibility to address business continuity needs. We are excited to announce new options and pricing specifically designed to help customers transition their short-term solutions into robust, long-term strategies. For more information on the program, contact your Citrix account manager or partner.

Citrix Analytics uses machine learning to deliver secure, high-performing end-user experiences

In today’s remote work world, IT needs to ensure every employee — regardless of their work location or device — has a high performing, secure experience when accessing mission-critical digital workspace apps and data that drive the business. Citrix Analytics for Performance and Citrix Analytics for Security give administrators the intelligence they need to deliver a great employee experience that accelerates productivity and security. Released earlier this year, Citrix Analytics for Performance is the only solution in the industry that quantifies the user experience exclusively tuned to Citrix Virtual Apps and Desktops for your remote workers. Quickly pinpointing and remediating user experience subfactors such as log-in times, app launch times and app performance on a per-user basis helps to ensure your workers are able to stay productive when working from home.

Given the rapidly growing popularity of our Citrix Analytics solutions, we are launching new promotional pricing between now and the end of the year. For more information on the program, contact your Citrix account manager or partner.

Citrix Analytics for Performance provides valuable insight into remote worker application performance.


Citrix’s zero trust security strategy for Workspace is the ideal solution for workers in flexible work environments

Zero Trust Network Access (ZTNA) asserts that trust between a user and access to corporate data must constantly be earned, not just at the time of authentication.  It combines device management, access control, multi-factor authentication, SSO, SSL VPN, web isolation, web proxy and more.  Now that workers are accessing corporate resources from more locations, a zero trust approach to security is more important than ever.

We are uniquely positioned to deliver a single-vendor zero trust framework because we already offer industry-leading products at all the layers of the Citrix Workspace technology stack with a unified management plane. Read more about Citrix’s zero trust approach.

Citrix’s zero trust approach to security includes comprehensive integration between device management, access control, and networking components of the Citrix Workspace solution.


Citrix Endpoint Management helps keeps remote workers engaged and secure with increased mobile productivity and simplified deployment

It’s important to deliver a consistent experience for today’s workforce no matter which endpoint they are using. Citrix Endpoint Management helps transform the workspace experience with support for all endpoints, providing a unified experience with comprehensive capabilities. Endpoints can enroll natively with the Citrix Workspace app whenever managed apps are needed, giving admins the peace of mind that endpoints are secure, regardless of device location. Learn more about this unified experience.

Citrix Endpoint Management delivers native integration to Citrix Workspace to secure endpoints.


Citrix Consulting has new offers designed specifically to help IT develop and support flexible work environments

Many forward-thinking businesses are utilizing some of the disruptions from the first half of 2020 as an opportunity to accelerate their digital transformation plans to empower the workforce, accelerate employee productivity and drive growth. To aid in that acceleration, the Citrix Consulting team is here to help. We’ve announced additional promotional pricing for select Consulting Services helping to deliver modernization of your remote workforce, accelerating digital workspace delivery and more. Find program offers, details, and scope of work here.

New subscription offerings of our on-premises Workspace solutions make it easy to scale users in flexible work environments

Citrix offers all of our Workspace cloud services in a subscription model — to simplify procurement, ease deployment, accelerate adoption, and strengthen our relationships by helping you get the most value from our solutions. This is why we are excited to announce that in addition to our cloud services, we are providing all of the on-premises digital workspace solutions in a subscription model, as well. Read more about this exciting announcement.

Citrix is announcing the end of availability of our perpetual licensing model

Related to our introduction of more modern subscription offerings (above), Citrix has chosen to end the availability of perpetual licenses for our on-premises digital workspace solutions effective October 1, 2020. The full list of products and timelines are available here. We are making this transition to simplify the way our customers do business with Citrix by making all our on-premises and cloud service Citrix Workspace solutions available in a subscription model. Now customers can focus on the business advantages, product capabilities and deployment options versus navigating different licensing models.

Key Considerations prior to October 1, 2020

  • Customer Success Services: Existing customers who own perpetual licenses will be able to continue to renew maintenance — Customer Success services — on their existing licenses. (There are no changes being announced to Customer Success as part of this announcement.)
  • Perpetual Licenses: Existing customers can purchase additional perpetual licenses until September 30, 2020. All quotes and orders should be processed prior to October 1 to ensure processing.
  • On-Premises Solutions: Citrix continues to invest in our on-premises and cloud solutions. Customers can purchase both on-premises and cloud solutions in a subscription model as announced by Citrix in June 2020.
  • Hybrid Rights: Existing Citrix customers looking to transition from their on-premises Citrix solution to Citrix’s cloud services have the added benefit of hybrid rights, giving existing customers the option to run their solution as an on-premises deployment or cloud service for the duration of their transition period.

Citrix “Back to Office” Workspace solution – Leveraging microapp technology to overcome common challenges with returning to the office

On June 22, Citrix announced a “Back to Office” solution, built on Citrix Workspace, that our customers and partners can use to safely transition employees back to offices, enhance their experience and well-being, and enable them to efficiently adapt to the new world of work. The solution includes a resource center that will empower your facilities team with best practices and templated microapps that can be easily deployed to Citrix Workspace environments.

Plan around flexible work environments with our free eBook

Citrix Workspace continues to focus on providing great experience for both the IT admin and employees, regardless of location. To help you with your back-to-office strategy, we put together a complimentary eBook — Ensuring safe workspaces after COVID-19. This eBook will highlight best practices for returning to the office while giving examples of how Citrix Workspace can provide a consistent, productive, and secure work experience.

If you have any additional questions, Citrix is here to help. Contact us to learn more about these changes and the latest updates to Citrix Workspace.