Whether it’s networking, hands-on learning labs, or the Citrix vision for the coming year, we all have our favorite part of Summit. But at the core of the event are the Breakout Sessions—the education that lays the foundation for delivering innovation to your customers and profit to your business.
“As a Citrix Platinum Partner, we’ve been attending Citrix Summit for over 15 years. We feel it’s imperative to attend the event to ensure we gain the knowledge we need to grow our business and achieve our goals. A large part of Summit is the Breakout Sessions; these sessions are where we really get value and are what ultimately, keep us on track for the year ahead. Essentially, Citrix Summit helps us shape our vision for the future, and that of our customers – and that’s why we will continue to attend for many years to come.” — Mike English (@cetusboy), Managing Director, Cetus Solutions, Ltd. (@CetusSolutions)
We’re excited—and hope you are too—that the Summit Session Catalog will be released in a few short weeks. Sessions are organized by tracks to help you and your team plan a Summit experience that most benefits your enterprise. To whet your appetite for the tasty content we’ll publish shortly, I’m sharing a sneak peek of the tracks and some of our most anticipated sessions within each track.
Sales Track
Learn how to articulate Citrix value in streamlining operations, securing data, and improving work life.
- Citrix Cloud success: Why customers chose Citrix Virtual Apps and Desktops Service
- Discover how networking helps applications and developers in a hybrid multi-cloud
Soft Skills Track
Get your foot in the door and keep it there with proven strategies and tactics.
- Selling to C-level: Getting your foot in the door and gain C-level support
- Prospecting: Building opportunities through better Citrix joint sales planning
ServTech (Technical Track)
ServTech is now part of Summit, bringing our global tech community together to win together.
- Securing the Secure Digital Workspace with Citrix Analytics
- Access Control Service: Internal Components
Citrix Service Provider Track
Acquire tools and best practices to create and sell differentiated high-margin Citrix-powered cloud services.
- What is the future of managed services? Market research-based information that will shape the decisions you make for the next 5 years
- Who moved my cheese? This isn’t your grandfather’s managed services business
Marketing Track
New for 2019, the Marketing Track will help focus your team on what works to build pipeline.
- Revenue Marketing trivia workshop
- Bullseye! Targeted content strategy for account-based marketing
CitrixTalks
Benefit from lessons learned in the field in CitrixTalks panel-style discussions where a customer, partner, and sales rep share their perspectives on a deal made within the past year, including the impact of the deal on their businesses.
Program updates
Leverage your technology leadership to grow profitably while providing freedom and security to your customers. Join any of the partner program update sessions to learn how to benefit from the 2019 incentive program.
“My company attended Summit for the first time last year and we’ve already realized a return on investment. We increased our referrals and grew our brand recognition and credibility. The sessions helped align our product development roadmap to match the needs of our customers. I’m looking forward to the Marketing Track in 2019!” — Rebecca Power, Director of Marketing, Numecent (@Numecent)
The energy is building for Summit ’19, January 7-9, 2019 in Orlando, Florida. Register today and claim your spot at the event designed to keep you on the profitable edge of technology. See you in Orlando!
Register for Summit 2019
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